If you don’t have a blog yet, then you’re about to learn why you should get one set up today, BEFORE you start your other traffic efforts. And, if YOU DO have a blog, you’ll discover how to leverage it to help drive traffic to your site.
Your blog can be used in two different ways: the blog itself can be your business, or if you’ve got a product to sell, the blog can get people to your sales page.
Either way, the blog is critical to your traffic work.
Here’s why.
Blogs are natural traffic magnets. You’ve heard me talk already about how it’s important to set up your pages so that the search engines know what your site is about, right? Well, blogs are naturally built that way, especially WordPress blogs.
All you need to do is title your post with your keywords, and that post title (and your keywords) end up in the page heading — which Search Engines look at to learn about the text on that page. And those same headings also show up in your Page Title (the text in the blue bar), which is probably the single most important