Categories
Conversion copywriting Marketing Tools

John Carlton’s Copywriting System is Free

John Carlton is one of the most ripped-off and copied copywriter on the planet, both offline and online. That’s because what he knows and teaches about copywriting makes people buy, and makes sellers rich.

It’s not hype. It’s just the way it is.

John says he can teach anyone how to write any kind of copy you need — sales letters, adwords ads, autoresponder messages — all of it.

Most people would pay thousands of dollars to learn from John, but John is giving away his Simple Writing System Express Course for free.

I know John personally, but I still signed up for his free course because

Categories
Conversion Marketing Seminars Traffic & Conversion webinars

One little trick that leads to a $2mm breakout year

With some skills, the difference between “just getting by” and “outrageous success” is about 10,000 hours of perfecting your art.

That’s true of Olympic-level sports, creating great art, and brain surgery, among other skills.

There are other things people do, where the difference between “just getting by” and “outrageous success” can be as simple as just one simple trick.

Internet marketing is often like that.

You can discover great success by finally “getting it” about writing a headline.You can discover how to multiply your conversion rates just by learning how to split test. And you can save yourself from a string of failures by learning how to pick a niche the right way.

Well it turns out that you can also make a huge difference in your bottom line by learning one little trick about “closing the sale.”
If you are an information marketer, I recommend you get on this free teleseminar. It’s about how to make more money speaking, running teleseminars, and running webinars…and then closing the sale.

http://budurl.com/w7k6

And it’s mostly about one little trick that helped a young woman named Lisa Sasevich, an information marketer a lot like you, have a breakout year last year, shooting from revenues of a few hundred thousand dollars to over two million dollars.

I met Lisa last month at a mastermind meeting of some of the top internet marketers, and she showed me that what she knew was for real.

She’s holding a webinar, where she wants to share with you the “little trick” she discovered, and a bunch of others, too. The trick, by the way is exactly the opposite of what you’ve probably been taught about “speaking to sell”, in any form.

There’s more I could tell you, but it’d be better if Lisa did that herself. Join her this Wednesday, at 2pm PST, 5pm EST.

You can register here.

http://budurl.com/w7k6

I’ll be on the call, too. Lisa’s pretty darn smart.

To Your Success,

–Mark Widawer

P.S. Lisa is very much a “how to” kind of instructor, so bring a pencil and paper, or open up MS Word, when you join the call this Wednesday.

Oh, one last thing…Lisa’s not paying me a penny to tell you about her call. I really do think you should attend if you make your money (or want to make your money) with teleseminars, webinars, or speaking from the stage. I am an affiliate of Lisa’s though, and so if you do enroll in any of her courses, I will be compensated as her affiliate. And here’s another tip for you…if you’re an information marketer, and NOT marketing other people’s information along with your own, you should be. More about that on another day.

For now, enroll in Lisa’s Teleseminar. You’re sure to learn something important.

http://budurl.com/w7k6

-M

Categories
Conversion Traffic & Conversion webinars

Free Website Optimization Webinar Today

One of the things that is easy to see among many of the websites that were sent into me for today’s free Website Optimization Webinar is that you become blind to things you’ve seen over and over again.

I bet that happens to you at home. Someone leaves a book on the countertop, and it sits there for a day, then a week, and eventually it becomes part of the furniture. You just don’t see it anymore. It’s a permanent fixture.

And you’re blind to it, even though to a visitor it might stand out like a sore thumb.

The same thing happens with websites.

You’ve got your website built in a certain way, based on a certain set of assumptions. Maybe you put something on your site one day for some reason…or re-designed it a certain way, and now that change seems like it’s always been there.

And it’s STILL there, even though to everyone else it may actually be sticking out like a sore thumb, hurting your sales.

One of the great benefits of a website review is that

Categories
Conversion Traffic & Conversion webinars

Strange Results from Website Conversion Survey

So just a couple of days ago, I invited you (and a few thousand other of my closest friends) to a website review webinar that I’m hosting this coming Friday.

Click: Website Review Webinar

As part of the registration process, I asked you a few questions, and the results so far have been pretty darn interesting, at least in a couple of areas.

I think the most fascinating thing is that 2/3 of the people who said that they don’t split test now, and NEVER PLAN TO SPLIT TEST, also say that website conversion is their number one problem.

That’s pretty fascinating, actually.

Split testing is a pretty easy thing to do, once you learn how. Yet people don’t take advantage of pretty much the biggest money-maker (or money-saver, depending on your current conversion rate) that’s available to them and their online business.

But here’s an even more fascinating thing.

CHECK THIS OUT: Of all the people who said that they do not plan to split test, do you know what

Categories
Conversion Traffic & Conversion webinars

Free Website Review Webinar — You’re Invited

Would you like to know why the traffic that gets to your website isn’t buying what you’ve got to sell?

If you silently thought “YES” to that question, then I think I understand you.

You must be wondering…

“I’ve got the best product in my niche. Yeah, it’s a lot of work to get people to my site, but once they are there, it should be OBVIOUS to them that they need this product! ARGH! WHY DON’T THEY BUY?!?!?”

I feel your pain.

And frankly, with all the focus on Traffic in the Internet Marketing community, I don’t think there’s enough energy spent on conversion. Traffic IS important, but without understanding “Why People Buy”, and then building your website accordingly, the traffic is totally pointless.

YOU’VE GOT TO KNOW THIS STUFF!

Well, I should say that “You’ve got to know this stuff IF you want

Categories
Conversion Marketing Tools Traffic & Conversion

1ShoppingCart Upsell Express 1-Click Upsells

Finally, something great from the folks at 1ShoppingCart.

1SC has made some changes recently — a few that are helpful, and a few that are not. One of them, I think, is just a fantastic feature.

First, if you don’t know what 1ShoppingCart is, let me explain.

1ShoppingCart is the the most common all-in-one system for running your online infoproduct business. Built around the shopping cart is an autoresponder system, an email broadcast system, an affiliate management system, a basic split-testing system, and lots more that an online merchant needs.

If you’re just starting out online, using 1ShoppingCart for your new business is a pretty easy choice.

(You might know 1ShoppingCart by another name, like Marketer’s Choice. That’s because 1ShoppingCart has lots of private labels names lead to exactly the same spot — it’s all 1ShoppingCart underneath.)

So what’s the fantastic feature they just added?

1-Click Upsells!

You’ve always been able to send your buyers to a second sales page after making a purchase, but this is

Categories
Conversion Landing Pages Marketing Tools Traffic & Conversion

The Guy Behind The Guys Who Make All The Money Online

Jim Stone is a guy you might not have heard of, but he’s a guy you should know.

 

http://www.SplitTestFaster.com

He’s one of those crazy-smart scientist PhD guys who makes all the rest of us look kind of dumb.

Lucky for me, he’s a friend of mine. (I just try not to stand next to him at cocktail parties.)

Jim is an expert at split testing.

In fact, he’s written his own software that automates pretty much all the complicated parts of split testing. 

Now, in case you don’t know much about split testing, it’s how all successful marketers make sure they make more money tomorrow than they’re making today. And all the top marketers, including ….

Mike Filsaime
Kirt Christensen
Michael Fortin

…and a hundred others, including me, all use Jim’s software to test and improve our pages.

So why am I writing to you today?

Jim wants to give you

Categories
Conversion Landing Pages squeeze pages Traffic & Conversion

How Do I Improve My Squeeze Page?

The video I posted last week about "What is a squeeze page" got some responses … and more questions … about Squeeze Pages.

You asked…

  • Should I use a squeeze page for my site to build trust with my prospects?
  • How do I make the autoresponder and Squeeze Page work together?
  • How do you make a squeeze page?
  • Where do I put the squeeze page relative to the rest of my website?
  • How do I use a squeeze page with my blog?
  • What is the best thing to offer?
  • Is it okay to have other links on my Squeeze Page?
  • How do I write my autoresponder messages?
  • Can I use a squeeze page with affiliate products?
  • How do I write the copy for my Squeeze Page?

These are all great questions…and ones that I’ll answer in the coming days for you in a BIG WAY. It’s kind of a surprise/thank you/gift kind of thing…a gift that will keep on giving.

So stay tuned for that.

For now, though, I want to

Categories
Conversion Landing Pages squeeze pages Traffic & Conversion

What is a Squeeze Page? Free Video

What is a Squeeze Page?

What is an Opt-in Page?

What is a Lead Capture Page?

Well, they’re all really the same thing. Unfortunately, because of the strange name, lots of beginning internet marketers don’t understand this very basic part of online success.

I’ve been getting questions about Squeeze Pages, so I decided to answer the question in a video.

Once you’ve watched the video, leave a comment below, or ask another question — either about Squeeze Pages or any part of Internet Marketing — and I’ll do my best to get it answered for you.

-Mark

[youtube color1="FF0000" color2="00FF00" autoplay="0"]http://www.youtube.com/watch?v=QihVihiVYKA[/youtube] 

Once you’ve watched the video, leave a comment about squeeze pages, or ask another squeeze page question and I’ll do my best to get it answered for you.

Categories
Conversion Landing Pages

What is a Squeeze Page?

It was a simple email that I got today, but it was followed up by a longer letter explaining how desperate she was to create an online business that works. She wants to sell ebooks.

She asked "I am new to this internet marketing thing. What is a ‘squeezed page’, and how do I make one. Someone told me I should for my new website."

It’s humbling…because I remember when I first heard about squeeze pages, and I didn’t understand them either. And once I did, I didn’t believe that they’d actually work. (they do). But that was many years ago.

So here’s the answer for Carol, for you, and for any friend you’d like to pass this lesson on to.

A squeeze page is a page designed to do one thing and one thing only — to