I recently came back from an event where I got to hang out with some of the most brilliant minds in marketing, internet and otherwise.
Over the next few days and weeks, I’ll share more about what I learned, what I discovered, what I figured out from these brilliant people, and what some of them even managed to learn from me.
For example, here’s something important I learned.
I had the very good fortune to spend some time with my friend Perry Marshall. Now, if you don’t know Perry, let me clue you in a bit.
Perry is known worldwide as THE authority on Google Adwords. Although he started his business life as an engineer, and then as a salesperson for an engineering company, Perry’s passions are actually music and theology. In fact, he’s got websites about these passions that he fiddles with when he’s not showing his students how to 10x their businesses with small tweaks of their marketing tactics. (Check out Perry’s free Google Adwords course, if you’d like to experience the way Perry thinks, writes and teaches.)
Anyway…
Leave it to Perry to relate a Bible quote to Marketing. I don’t recall the exact quote, but it was something about how