Category: Landing Pages

What is a Squeeze Page?

Post author By WPadminMark
Post date January 28, 2009

It was a simple email that I got today, but it was followed up by a longer letter explaining how desperate she was to create an online business that works. She wants to sell ebooks.

She asked "I am new to this internet marketing thing. What is a ‘squeezed page’, and how do I make one. Someone told me I should for my new website."

It’s humbling…because I remember when I first heard about squeeze pages, and I didn’t understand them either. And once I did, I didn’t believe that they’d actually work. (they do). But that was many years ago.

So here’s the answer for Carol, for you, and for any friend you’d like to pass this lesson on to.

A squeeze page is a page designed to do one thing and one thing only — to

Tags online marketing, squeeze page

Google Adwords Landing Pages Marketing Seminars Traffic & Conversion

Why Does He Carry Titanium Business Card?

Post author By WPadminMark
Post date December 10, 2008

What on earth would compel someone to have his business cards made out of Titanium?

I’m not talking about a Credit card, like a platinum or Onyx Amex card…those are relatively common.

I’m talking about a business card…The kind you might pass out a dozen or a hundred times a day to new friends and business associates.

Well, I met a guy who gave me his business card — titanium — a few months ago.

Titanium Business Card

He was wearing a white jacket, white pants, a tshirt, and espadrille shoes. Very "Miami Vice".

And engraved into his business card was his logo of an octopus.

I asked him what the octopus meant, and he told me that

Tags affiliate marketing aymen shah, arbitrage conspiracy, Google Adwords

Blogging Conversion Landing Pages search engine optimization Traffic & Conversion

Seth Godin Apologizes

Post author By WPadminMark
Post date August 23, 2008

Seth Godin’s post yesterday, which many people have characterized as promoting clickfraud, created a firestorm of controversy all over the web.

Seth’s response to the uproar was to post an explanation of his thinking, which to me actually made the problem worse.

I’m sure his inbox was flooded, and a few well-written comments to both of his posts generated the following apology from Seth:

Tags copywriting, internet marketing, landing page optimization, online darwinism, seth godin apology

Google Adwords Landing Pages Marketing Tools Product Creation Teleseminars Traffic Traffic & Conversion

What Can I Do For You?

Post author By WPadminMark
Post date July 30, 2008

Losing my laptop was a scary experience, but it could have been much worse.

I could have lost everything, had I not had everything backed up.

I’d have had nothing at all. I’d be starting from scratch…and that got me thinking about YOU.

Because I know, for a fact, that a great number of my readers — maybe even you — are still at the very beginning of your online marketing career.

You’ve got lots of “trying” under your belt, but a long way to go.

You’ve got dreams…
* A million dollars
* A trip around the world
* Owning and driving a fancy car

You’ve got hopes…

Landing Pages Marketing Tools Traffic & Conversion

Do you know how to Re-use, Re-purpose, and Re-profit from your content?

Post author By WPadminMark
Post date November 5, 2007

It’s the life of an entrepreneur. Too many ideas and not enough time to do them all. I’ve had this problem, and chances are, since you’re reading this note about how to leverage your time – and your content – to make more money in your online business, you’ve had it too.

You may be having that problem right now.

And one of the things that compounds that problem is the sometimes massive amount of content you need to produce in order to provide new and interesting content for your business.

Here’s what I mean…

Google Adwords Landing Pages Marketing Tools Traffic & Conversion

How One Affiliate Made Over 1.4mm all by himself

Post author By WPadminMark
Post date September 22, 2007

He did it with Pay Per Click Marketing.

Jeremy Palmer is one of those people you usually never hear of, quietly running his online business, keeping his head down, and just doing what he loves to do…and what earns him a healthy 7 figure business each year.

The people who do know about him are the owners and managers of the larger affiliate networks, like Commission Junction — and only because they cut the checks to Jeremy every month.

How did Jeremy do it?

Well he learned

Landing Pages Marketing Tools Teleseminars Traffic & Conversion

How to Start An InfoProduct Business in 7 Steps

Post author By WPadminMark
Post date July 24, 2007

Yesterday we talked about how to get started with your own internet marketing business. Remember, it starts with adding value and continues with your passions.

Today I've got 7-steps to an internet marketing business. If you've ever asked "what do I do first" then print this out and paste it on your wall. Your business begins now.

Landing Pages Marketing Tools Traffic & Conversion

An Answer to the Most-Asked Marketing Question

Post author By WPadminMark
Post date July 22, 2007

Each time I run a survey I learn more about where the big gaps are in the education people are getting about how to run an online business. So here is one of the questions that I received over and over again, and my answer.

Question: "I've bought all these courses, but still have don't have a business up and running. Help me please to put this all together and get started!"

Landing Pages Marketing Tools Traffic & Conversion

Knowing Your Customers

Post author By WPadminMark
Post date July 3, 2007

You've heard the phrase "He can sell snowballs to Eskimos" before, right?

The idea there is that there are some people who are so slick, so manipulative, that they can sell something as useless to someone as that.

The rest of the story is that it's HARD WORK. If it weren't, everyone would do it. Believe me, "hard work" is not the business you want to be in.

You want to be in an Easy business. . . where the people who you are talking to instantly see the value in what you are offering. You want a business where there are so many people looking for what you have, that you turn into an order-taker, and keep ringing the cash register.

Ka-Ching!