Category: Marketing Tools

How to make horizontal opt-in boxes for Aweber in WordPress

Post author By WPadminMark
Post date December 31, 2012

It’s new year’s day and since you’re already up and reading your email, it’s probably a GREAT day to do something that’s going to help you build your list and make you more cash for all of 2013.

So here’s an idea for you…

Dan Nickerson (the smartest WordPress Marketer I know) and I spent a couple hours the other night playing around with a new WordPress list building plugin that is truly impressive.

If you’re in a rush, check out this new plugin right here:

WordPress Plugin to make Advanced Optin Boxes for Aweber

You’ve seen this already…

All of the professional bloggers add these neat boxes to their sidebars (and usually also to the bottom of the posts), where they advertise their newsletter and where you can sign up. They work GREAT. The problem is: those opt-in boxes are not easy to create.

Trust me, we’ve spent hours in the past building horizontal optins that will fit in a 728×90 widget area or smaller. It requires a lot of custom coding and tweaking to Aweber forms.

Well, this new plugin changes all that.

It comes pre-loaded with more than 30 awesome templates. Which can be customized in 100’s of ways.And it works with almost ANY autresponder service, not just Aweber (includes Aweber, iContact, GetResponse, InfusionSoft, MailChimp, ConstantContact, and more.)

Seriously, you have to see this, to believe it:

Hybrid Connect — WordPress Plugin to make Advanced Optin Boxes

But here’s the thing… you’re thinking: “Ok, an opt-in box builder. Cool, but NOT VERY EXCITING.”

Well, it gets better, because

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What WordPress Isn’t Good At

Post author By WPadminMark
Post date October 23, 2012

What doesn’t WordPress do well on its own? Well…

* It doesn’t tell you what to write,

* It doesn’t update its own content,

* It doesn’t serve up the right ads to your visitors,

* It doesn’t syndicate your content very well (or completely),

* It doesn’t accurately report your bounce rate to Google, and

* It doesn’t let you see what’s wrong with your site (according to Google).

It so good at so many things, but really sucks at those. But this

Article Marketing Blogging Marketing Tools Outsourcing search engine optimization Traffic Traffic & Conversion

Article Quality Guidelines

Post author By WPadminMark
Post date December 9, 2011

There’s a big difference between articles, especially with regards to article quality.In short, if you want to have any quality to your site at all, you need to set some article quality guidelines.

Now, for all of my blogs and websites that have to do with Internet Marketing, I write my own stuff. All of it. So the words you’re reading now and the words you read on any of my marketing or web development sites are all me. 100%.

But I’ve got lots of other sites, too. For example, I’ve got a website that’s all about orthopedic braces, the Atkins Diet, and many other non-IM sites. And while I don’t necessarily write all of the content for those sites, I do care that the content is of high quality, helpful to its readers, and profitable for me.

Article quality has a lot to do with all of that.

An Article Marketing Quality Story

Following is an email I sent to my partner on one of those sites — a man who used to be an intern of mine but has now gone on to a successful IM career of his own — regarding articles that were written about Ankle Braces. Please read it to learn about the article standards that I require.

Article Quality Guidelines will improve your response from your Ezine Articles submissions and conversions on your blog.

I’m sure it will be helpful to you when you’re having content written for your own sites.

We use the tools mentioned below (see the links) to

Marketing Tools search engine optimization Traffic Wordpress

Rank Tracker Plugin Review

Post author By WPadminMark
Post date November 28, 2011

There is a problem with most statistics programs, and the Rank Tracker Plugin for WordPress solves those problems.

Well, kinda.

You see, the Rank Tracker Plugin is NOT designed to be a full statistics program — far from it.

But what the Rank Tracker Plugin does is something very important: It tells you not only THAT you got traffic for a particular keyword, it tells you where you ranked for that keyword.

In other words, it’s one thing to say to yourself “Hey, where do I rank for a keyword” and then go hunting in Google for that listing. It’s something altogether different for you to be emailed the info either instantly, daily, or weekly each and every time someone searches on Google and lands on your site.

Click to learn more about, or get the Rank Tracker Plugin for WordPress

In the Rank Tracker Review Video above, you’ll see the emails I receive.. For example, the Rank Tracker Plugin emailed me and told me that “There has been a change in your Google rankings!” and then it says:

Tags google, plugin, rank, rank tracker, seo, tools, wordpress

Blogging Marketing Tools Wordpress

WordPress RSS Plugin — Selected RSS

Post author By WPadminMark
Post date October 13, 2011

There are lots of ways to get traffic to your website, but I’m guessing that there is one white-hat method you don’t know much about.

You’ve probably SEO’d your site (good first step), written lots of articles (time consuming), posted comments to blogs and forums (hard to keep track of), made a few videos (Did you make Spielberg nervous?)…and a few other things, too.

And that’s all good & smart.

But did you create, aggregate, and distribute your RSS feeds?

You might be asking “WHAT’S THAT?”

Well, let me explain.

RSS is a method to “publish” your content so that other sites can slurp it up. Each time they slurp it up, they get only part of each post, and give you a link back to your site for the rest.

Your WordPress blog automatically makes

Marketing Tools search engine optimization Wordpress

WordPress RSS Plugin (Great for SEO)

Post author By WPadminMark
Post date July 7, 2011

You probably run WordPress because you want your site to rank well on Google. (WordPress is GREAT for that.)

Well, what would it be like to watch your Google ranking creep up and up every day for a while…

…and then to watch your rankings, your traffic, and your site’s profits steadily decline to near zero?

Here’s how to avoid that.

http://budurl.com/hl7r

It’s a new WordPress Plugin I’ve been working on with my friend Dan Nickerson. It helps you do three very important things.

1) It puts fresh, relevant and related content on every page of your WordPress blog — totally automatically, each and every day.

2) It avoids any duplicate content issues

3) And it actually causes Google to come index your site more often, and rank your site higher.

Oh, and it is absolutely NOT a robot of any kind that puts junk content on your site.

I won’t say more, except that we are

Marketing Tools Product Launches

Product Launch Formula – Why You Need It

Post author By WPadminMark
Post date March 1, 2011

Regardless of the kind of product or service you sell online, you’ve got one thing in common with everyone else. And it doesn’t matter if you sell a product or a service, if you’re selling a commodity or a very unique item, or if it’s new or if it’s old.

What is that one thing that is the same for you as for everyone else? The answer is….

Bad Squeeze Pages Conversion Landing Pages Marketing Tools squeeze pages

What’s wrong with this page?

Post author By WPadminMark
Post date December 16, 2010

Wow, there was a big response to my offer to help you with your web pages. You’ll remember that I gave you a free membership to the Optimizers Club (http://www.OptimizersClub.com) so you could get some new ideas to improve your website.

I was a bit surprised at the response, but probably not in the way you might expect.

Yes, there were a lot of really bad web pages (you’ll see one in a minute, link is below). But there were also a surprisingly high number of already-good ones.

What made them good?

A strong headline that made me want to read more.
A convincing subhead that told me more about what the site was about, and made me want to read the body copy.
Text that spoke to me as a person, rather than me as a group.
The site looked good, was well organized, and easy to look at.
I knew exactly what to do once I got there.

When you get to that level, you might think that the Optimization work is over. But it’s at exactly this point that

Marketing Tools

What is Pagellan?

Post author By WPadminMark
Post date December 14, 2010

If I had told you a year ago that a coupon website would ever be worth more than a billion dollars, you’d have told me “No way!”

But it’s true.

You probably heard that last week that Groupon.com shunned a bid by Google to buy the coupon site for 6 Billion Dollars. That’s right — Groupon turned down Google’s 6 Billion Dollar offer.

Why do I mention this?

Well, stranger things have happened. Twitter, Facebook, Youtube, even Google itself, all rose from the brilliance of someone’s brain to be worth many billions of dollars. They’re all ideas whose concept is so simple and whose purpose is so clear that it fills a void in the online world’s collective mind and habits.

I have a feeling it’s going to happen again.

That’s because

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Conversion Landing Pages Marketing Tools Split Testing squeeze pages Traffic & Conversion

Very Small Tweaks To Improve Your Website

Post author By WPadminMark
Post date November 30, 2010

Whether you’re an affiliate marketer or you sell your own stuff, chances are, your website can make you A LOT more money than it does now.

What kind of difference would a mere doubling of sales do for you? I don’t know your personal situation, but it might mean you’re able to make a MUCH better Christmas for your kids than in years past. Or it might mean being able to expand your business, hire more people, and give yourself a raise.

Or maybe it means you can pay a few bills.

Whatever it means to you, it’s NOT TOO LATE. All you need is a little help.

Here’s what I’m talking about:

The difference between an average or poorly performing sales or squeeze page, and a page that works twice as well might be a VERY SMALL TWEAK. It could a difference of one