One of the responses on my blog to the book “The Triumph Of The Stupid”, was that “Over the years I have multi-tasked myself out of a fortune”.
Wow. What a statement.
Print that out and tape it to your wall over your computer.
You need to I know that getting one thing DONE at a time is THE PATH TO SUCCESS.
Why? Because something actually gets DONE that way.
So I’m curious to know about your own struggles with multi-tasking.
For example…many people who want to get traffic to their site will begin article marketing, and so they write one or two articles. But then they hear that blogs are the thing to do, so they set one up, and write a few posts.
(Heck, you can do both.)
Then, all of a sudden, someone tells them they can get traffic instantly with Adwords, so they set up an Adwords account, dump in a few thousand keywords, and expect the traffic (and money) to roll in.
Well that seems like a good idea…(We’ll just fit that into the schedule, okay?)
Well, hang on…because you just heard that organic traffic from search engines is *free*, so that’s gotta be better. (We can make time for “free”, right?)
So do you get the picture?
You’ve got your hands in a bunch of different traffic methods, and none of them are working for you yet. You have them all going at once, but you never do spend enough time on any ONE of them to get any traction.
And as a result, none of them produce any traffic.
That’s the kind of multi-tasking that can hurt you — BAD.
I saw the movie “There will be blood” a few months ago. It’s the story about Daniel Plainview, an oil man, who buys up some land and builds an oil empire.
And in that entire movie, I never saw Daniel build an oil well that drilled a few inches deep, and a mile wide.
No, not once.
What he did do, though, is drill a hole a few inches wide and a mile deep.
Why?
Because that’s where the oil is.
So what’s your multi-tasking traffic story? How easily are you distracted tomorrow from what you said your goal was yesterday?
Look, there’s nothing wrong with having multiple traffic sources. In fact, you NEED multiple traffic sources.
You just can’t start drilling for them all at once.
More on this tomorrow, but I want to hear from you about this today.
Go post your reply here: http://www.TrafficAndConversion.com/do-you-multitask
To Your Success,
–Mark Widawer
p.s. Daniel drilled multiple wells, but he didn’t drill new wells all at the same time — until he knew what he was doing. Daniel got his first one done, and then moved onto the next.
I recommend you do the same.
In the coming weeks, it’s my goal to show you how. For now, though, tell me about the traffic you’ve tried to get, and how “spreading yourself too thin” got in the way.
http://www.TrafficAndConversion.com/do-you-multitask
-M