easy traffic – TrafficAndConversion

Give me a minute before I explain the title “The Triumph of the Stupid”, to talk about TRAFFIC for a second.

You know already that in the survey I ran, 91% of everyone who responded said that Traffic was their first or second MOST IMPORTANT thing they needed to make their online business a success.

So I got to thinking about why that is. Why is getting Internet TRAFFIC such a PROBLEM for you?

And I started thinking about why some OTHER people never have a problem with traffic. Some are famous (Kern, Filsaime, Mandossian) and some are totally unknown. Either way, this group of people KNOWS EXACTLY how to get hordes of people to their site.

But I’ll tell you something shocking. It’s not because they are so SMART.

No, it’s because

Okay, so you know that I’m both a marketing guy and a techie guy, right?

I can write copy, put up websites, run product launches, set up shopping carts, install testing and tracking scripts, do my own webmastering work, and install programs (like blogs) when I need them.

Easy. Done it a million times.

Except…

Sometimes it’s NOT that easy. Some things are truly like reading GREEK — especially when I’m doing something new and the instructions aren’t clear — and I find myself in the very same spot that you are in with so many of the marketing and techie tasks you’re faced with.

It’s so FRUSTRATING because you know what you want to do…you know that OTHER PEOPLE have done it…and it just shouldn’t be THAT HARD!

You know what I mean, right? Someone says “just do THIS” and you don’t even know what the heck this IS! Well, last night I had such an experience.

I was installing a program to